Sector Skills Alliance for Active leisure meeting to review its strategy amid Covid-19 pandemic

Sector Skills Alliance for the Active Leisure‘s mission, since it was established in 2016, has been to identify sector-specific labour market needs, demand for new occupation profiles and skills needed to perform in the Outdoor and Fitness sector using scientific evidence.

Undoubtedly, the Covid-19 pandemic has changed the landscape and has obviously brought us to another reality where there are new skills needed, new needs created and new challenges for the sector to overcome.

EuropeActive hosted the first meeting of its President’s Council for Operator CEOs

EuropeActive (EA), the leading voice and non-profit association representing the European fitness and physical activity sector, hosted on Friday 30th October 2020 the first ordinary meeting of its President’s Council (PC) for Fitness Club Operator CEOs, as part of the recently presented new strategy for the sector’s development.

Physical activity sector on the move towards sustainability

The Covid-19 pandemic has truly highlighted the role of the fitness and physical activity sector as a tool of prevention in its promotion of healthy lifestyles and fighting of inactivity, as well as its connection with sustainability. Thus, during the European Week of Regions, the immense potential which the sports and the physical activity sectors have in the European Commission’s top political priorities of the European Green Deal and Green Transition were outlined.

EuropeActive calls on the EU leaders to promote the importance of physical activity

Last week, EuropeActive sent a sectoral Declaration for Action to the presidents of the EU institutions inviting them to join us in the promotion of physical activity for social, mental and physical wellbeing. As the COVID-19 pandemic continues to grow, European policy and decision-makers must recognise that fitness centres and health clubs provide essential services, through boosting the immunity and resilience of European citizens.