Morning Session

08:45 - 09:50: Registration

Registration opens at 8:45 AM, allowing early arrivals to enjoy coffee, tea, a light breakfast, and engage in a power networking session before the program commences.

10:00 - 10:30: EHFF Welcome

The EHFF Emcees extend a warm welcome to the audience, and then David Stalker delivers a brief and inspirational presentation on behalf of EuropeActive.

10:35 - 11:30: "Keep Up With The Market" Presentation and Q&A

The day kicks off with Herman and Karsten presenting the 2024 European Fitness Market Report, and this is followed by an interactive Q&A session guided by our moderator.

11:50 - 12:15: EuropeActive Awards

Awarding the winners of the Rainer Schaller Entrepreneurship Award and the Active Citizenship Award.


12:20 - 13:15: Networking Lunch 

We're thrilled to introduce our new networking lunch with a twist – a walking lunch experience! Enjoy a healthy buffet setup conveniently arranged on two floors in a "grab and go" style. This way, you can savour your meal without missing a beat in your conversations or networking opportunities.

Afternoon Session

13:20 - 14:20: "Harness Your Data & Responsible AI" Keynote

Unveiling the power and responsibility of health data in fitness, Toju Duke navigates its ethical use and real-world impact.

14:25 - 15:20: "How Fast Food Can Help Fitness" Keynote

Discover unexpected lessons from Mario Barbosa about the fast-food industry, and their applicability to fitness, with a focus on standardisation and efficiency.

15:20 - 15:40: Caffeinate and Connect

 Now that we've sparked your intellectual curiosity, it's time to invigorate your body and engage in discussions with your peers and colleagues about the fresh insights we've uncovered. 

15:45 - 16:40: "Driving Growth Through Sustainable Impact" Keynote

Eric Falardeau emphasizes the role of ESG principles in business growth, showcasing real-world success stories.

16:45 - 17:40: "Our Role in Prevention" Keynote

Oliver Patrick delves into preventive fitness, exploring technology's role in enhancing healthcare and corporate wellness partnerships.

17:50 - 18:05: Closing Statements

This power-packed day will wrap with a joint closing statement from our EuropeActive President David Stalker and CEO Andreas Paulsen.


19:30 onwards: Networking Dinner

The EHFF networking dinner is the most exclusive, effective and fun way to supercharge your network in the European Fitness Sector.