This article is brought to you by FIBO
Fit for the re-start in 2022: 7 to 10 April will see the fitness industry meet at FIBO in the halls of Cologne Exhibition Centre. In focus: technologies and products for healthy living and business.
We are witnessing an increasing consolidation of the fitness sector with gym closures and global recession – never have continuous education and research been so strategically important for success for the entire fitness industry as now, after two years of pandemic. FIBO defies the economic challenges with a high-calibre expert programme presented on numerous special areas, with themes that are geared to the industry’s needs and a safe hall layout. Six halls will be occupied.
New halls, new themes
Health and digitalisation will continue to impact the market. This is why people are expected to spend increasing amounts on health and fitness in the long term. Health experts and providers are in as high demand as ever – for the fitness industry this a business opportunity with great potential; and an opportunity to reach out to new target groups such as hospitality where health and fitness rank ever higher.
Hall 8 to become the health hall for the first time
At FIBO Hall 8 will place special emphasis on “Health” as tomorrow’s theme with its exhibitors and line-up of events. Serving as principal “port of call” will be the “Meetingpoint Health & Wellness”, complemented by various lecture forums and side events by “Exercise is Medicine”. Joining the fray as another partner of FIBO will be TheraPro. Furthermore, DFAV, BVGSD and RehaVitalisPlus will provide information on education curricula – as prevention coaches and rehab trainers as well as the “physiotherapy bachelor” – on corporate health promotion (measures) or on training with the severely handicapped.
More than a hype: digitalisation is a mega trend
In future, success will be subject to a meaningful digital range with the corresponding infrastructure. This is why new technologies will rank high both with exhibitors and in the side events. Halls 6 and 7 will feature a wide cross-section of training equipment. In Hall 7 visitors are in for visionary digitalisation topics amongst others at the Future Forum. Here innovation-driving speakers will demonstrate how tech-heavy tomorrow’s fitness world really is.
Hall 9 is completely revamped and will fuse Functional Training with Group Fitness concepts for trade visitors such as coaches and instructors, wellness experts and gym owners. Held here for the first time among others will be the well-established Functional Forum by IFAA, Bodylife and Perform Better while the IFAA Trainer Plaza will be offered as a debut.
FIBO Congress with DHfPG/BSA
An extensive continuous education programme will be offered by the FIBO Congress, held in parallel with the trade show from 7 to 9 April and organised by the German University for Prevention and Health Management and the BSA Academy for the first time now. The line-up covers subjects especially for gym operator and trainers. The congress will be held right on the exhibition grounds of FIBO, at Congress-Centrum Nord.
EHFF again to kick off trade show
On 6 April Congress-Centrum Nord of Koelnmesse will again host the “European Health & Fitness Forum”. The Congress organised by EuropeActive regularly reunites the “top league” of the international fitness industry.