
This article is brought to you by Matrix Fitness
COMING BACK STRONGER, SMARTER & MORE CONNECTED
The COVID-19 pandemic has put us all to the test, and it’s no different for Matrix Fitness. As the industry’s leading total solutions partner, we’ve had to work harder and smarter when it comes to supporting the global fitness industry during these times of uncertainty and upheaval. Yet necessity is often the driver of innovation. We’re proud of all we’ve done to keep fitness facilities connected to their members throughout the pandemic, and we couldn’t be more excited about the new programs and products we can offer as the industry transitions into its new normal.
Since early 2020, we’ve put together a wide range of resources for both facilities and members, all available at matrixtotalsolutionssupport. For facility owners, managers and trainers, we offered a free community app, virtual workouts and insightful articles to help them keep members engaged when lockdowns and closures were at their peak. We also provided in-depth cleaning and sanitation guides, extensive signage to clearly call out local regulations for limited-use facilities and a comprehensive reopening guide to help alleviate member fears with careful considerations and protocols recommended by expert consultants. At every new phase of the pandemic, it’s been our goal to be there for our industry partners and do whatever we can to help them make the most of a difficult time.
Now that facilities around the world are fully reopening, Matrix is ready with new solutions that keep in mind how our world has changed. Our new Go Series strength training equipment is easy for anyone to use with hardly any adjustments, minimizing the touchpoints that need to be sanitized after each use. Our Virtual Training Cycle lets members experience an immersive studio-style ride on the cardio floor, perfect for group exercise enthusiasts who aren’t ready to return to cycling classes quite yet. We’ve also launched two new digital solutions — Community 360 and Engage 360 — that tap fresh revenue streams make it easy for facilities of all kinds to stay connected to their members no matter where they’re working out.
Even as the pandemic transitions into a more manageable phase, we can all be sure that this won’t be the last unexpected challenge for the fitness industry. It’s our promise to you that no matter what the future holds, Matrix will be there with forward-thinking solutions that turn obstacles into opportunities. We truly believe that together, there’s nothing we can’t conquer.