#BEACTIVE DAY 2023: Promoting and the fun of physical activity across Europe

On Saturday 23 September 2023 the #BEACTIVE DAY campaign swept across Europe, celebrating and promoting physical activity and healthier lifestyles among individuals of all age groups. This third edition of the annual European campaign focused on an intergenerational approach to physical activity, and thanks to the 24 countries celebrating the campaign this year, #BEACTIVE DAY is steadily generating enthusiasm for physical activity and its benefits for mental, social, and physical well-being.

Post-summer EU updates

The traditionally quiet summer months in EU Affairs have truly come to an end as the September buzz picks up once again for the remainder of the year. Here is a concise overview of updates and news relevant to sport and physical activity since our last Brussels Bulletin at the end of June. 

2023 European Week of Sport at the ready

The European Commission’s Sport Unit hosted virtually their annual European Week of Sport (EWoS) Key Players Seminar 15 June 2023, in preparation of the annual campaign. The 9th edition of EWoS is set to roll out across the continent during the usual last week of September: 23-30 September 2023.

EuropeActive warms up for the third edition of #BEACTIVE DAY

EuropeActive has geared up for the long-awaited third edition of #BEACTIVE DAY, the European campaign that celebrates the fun of physical activity and that promote active lifestyles. EuropeActive hosted a virtual workshop on Tuesday 23 May, following which the campaign is now in full swing. Over 17 national associations have already began planning campaigns in their respective countries, all of which will contribute to showcasing the fitness sector’s role.

#BEACTIVE DAY 2023 project partners gather in Budapest

Last week, on 27th and 28th  April, #BEACTIVE DAY 2023 project partners met in Budapest for a 2-day campaign workshop. The meeting provided an opportunity to review the objectives, timeline, key deliverables and events for the upcoming months.

#BEACTIVE DAY 2023 project gets going

Today, the #BEACTIVE DAY 2023 partners received the green light to sign the Grant Agreement, which marks an important step forward in the #BEACTIVE DAY 2023 project. 
By fostering greater participation in physical activity events during the last week of September, the #BEACTIVE DAY campaign contributes directly to the continent’s largest campaign promoting sport