Digital transformation is no longer a north star. It is the baseline.

This article is brought to you by PerfectGym

Over the years, our industry's ultimate goal of promoting a healthy lifestyle has remained constant, but the methods to achieve it have evolved. Adapting to changing customer behaviour and leveraging technology is no longer an option but a necessity for brands aiming to stay relevant.

Club Operator Member in the Spotlight: Fitness Park

This article is brought to you by Fitness Park
 
For four times in a row, the leader of Fitness in France “Fitness Park” has been designated by the French people as the “most preferred Fitness brand”, reinforcing its leadership position both in France and Europe.

Club Operator Member in the Spotlight: GO fit

This article is brought to you by GO fit 
 
The Spanish are coming! To the Presidency of the EU Council that is. In July of this year, Spain will assume the Presidency of the European Union Council. The policy agenda that it will bring is being led by a Prime Minister, Pedro Sanchez, who will face a domestic general election later in the same year.

Club Operator Member in the Spotlight: Basic Fit

This article is brought to you by Basic Fit
 
Sport is still essential  
  
Especially post-pandemic, we are seeing a rising awareness in society and government when it comes to health. Health and well-being are trending topics that need to be further explored and made accessible to the broad public.

Supplier Member in the Spotlight: Life Fitness

This article is brought to you by Life Fitness
 
The 5 key elements of customer experience 
 
Every gym and fitness centre is different and even though we all have a shared goal – inspiring people to live healthier lives – we sometimes need to find creative ways to compete. 
 
Club members, especially after the pandemic, are

Supplier Member in the Spotlight: Sport Alliance

This article is brought to you by Sport Alliance
 
Sport Alliance is putting connection at the forefront with the launch of its digital platform for the fitness industry, Open SPACE.
 
Open SPACE is the name of the new digital platform for the fitness industry.

Club Operator Member in the Spotlight: Aspria

This article is brought to you by ASPRIA 
 
THE ASPRIA GROUP CONTINUES TO GROW
 
The past few years have reminded us of the vital role that physical and mental health plays in our daily lives. This notion has been at the heart of Aspria’s mission since its very beginnings, however.