Study

EuropeActive, the leading voice and non-profit association for the European fitness and physical activity sector, is pleased to announce that preliminary data collected by King Juan Carlos University and AWRC-Sheffield Hallam University reveals extremely low levels of Covid-19 risk in fitness clubs and leisure facilities. With more than 62 million visits analysed, the average infection rate sits at 0.78 per 100.000 visits.

EuropeActive, the leading voice and non-profit association for the European fitness and physical activity sector, together with research and evaluation partners AWRC-Sheffield Hallam University and King Juan Carlos University, has already started the data collection process for the SafeACTiVE Study, the first initiative focused on actual confirmed COVID-19 cases in fitness facilities and leisure centres across Europe when compared to the actual number of visits in the same facilities.

In June, EuropeActive commissioned a study to find out more about the short and longer term impacts to European fitness club operators as a result of the Covid-19 pandemic. The report was researched and drafted by Deloitte with an objective to gather information from top operators in Europe based on a number of key business KPIs.