#BEACTIVE DAY brings together millions across Europe to celebrate active lifestyles

On Thursday 23rd September EuropeActive, together with its extended network of 26 national association partners organised the #BEACTIVE DAY campaign as the fitness and physical activity sector's contribution to the European Week of Sport. In previous years the campaign has already proven to be a highly successful in underscoring the fun and importance of exercise and to encourage people to lead an active lifestyle.

Physical activity sector on the move towards sustainability

The Covid-19 pandemic has truly highlighted the role of the fitness and physical activity sector as a tool of prevention in its promotion of healthy lifestyles and fighting of inactivity, as well as its connection with sustainability. Thus, during the European Week of Regions, the immense potential which the sports and the physical activity sectors have in the European Commission’s top political priorities of the European Green Deal and Green Transition were outlined.

The European Week against Cancer runs from 25 – 31 May

Every year during the last week of May, the European Week against cancer is organised to raise awareness around cancer and increase support for the fight against cancer. One of the key initiatives the European Commission is working on in this area is the Europe’s Beating Cancer plan, of which the final version is expected to be published by the end of the year.