Why support EuropeActive

As the pan-European trade body EuropeActive is leading the way to promote the importance of the fitness sector to transform the sector into a recognised health provider. Working with the European Institutions, national governments and their agencies, operators, suppliers and leading organisations such as the WHO, EuropeActive has used strong advocacy to transform the evolution of fitness into the largest participation sport in Europe that generates 30bn EURO of revenue.

With a background of rising levels of inactivity but increasing consumer awareness of personal behaviour and lifestyle choices EuropeActive coordinates policy development and action that takes forward the fitness message of more people more active more often. In helping the sector to professionalise through developing European standards and accountability the political message is changing from negative mis-perceptions to a realisation of the potential to change attitudes as more and more citizens make healthly lifestyle commitments.

As a not-for-profit association based in Brussels, EuropeActive has the support of leading operators and stakeholders across the sector but needs to continually attract more entrepreneurs and inspirers as the sector develops new products and services to excite and engage with an increasingly diverse market.

Join us as a partner

and have a direct connection with the best of the industry - and with more partners there are more resources and energy to go into driving the sector faster and further.